Health Insurance Access for Every Washingtonian 

Access to health insurance means access to essential medical care. Yet complex and shifting eligibility rules, overwhelming paperwork, and strict renewal deadlines stand between thousands of Washington families and the medical care they need.  

WithinReach helps families find a clear path to getting and keeping health insurance quickly and compassionately. Our trusted Navigators help people understand their options, enroll in Apple Health (Medicaid), maintain their benefits, and navigate changes along the way—because health insurance should make care more accessible, not more complicated.

Why This Work Matters 

For families already navigating challenges of pregnancy, caring for young children, managing a chronic condition, or living paycheck to paycheck, getting medical care shouldn’t come with the fear of financial ruin. 

The question should be, “Which hospital is closest?” Not, “How will I afford this?”

Health insurance offers a clear bridge to stability, preventive benefits, and peace of mind across every stage of life: 

For expectant parents

Coverage ensures seamless, continuous support throughout pregnancy and postpartum care. 

For children

It provides reliable access to annual checkups, vision, dental, and preventive benefits. 

For families

It offers a vital safety net against unexpected, life-altering medical debt. 

How We Support Washington Families 

WithinReach breaks down barriers to health insurance access at both the family and systems levels. We provide hands-on support to help families access and maintain their health insurance while bringing organizations and agencies together to strengthen how Washington communities connect people to care. 

Expert, One-on-One Health Insurance Navigation

Because we are committed to helping all families, every WithinReach Resource Navigator is expertly trained and certified as Health Insurance Navigators by the Washington Health Benefit Exchange (WAHBE). This means they can provide hands-on support to help families: 

  • Complete their Washington Healthplanfinder application and enroll in health insurance coverage. 
  • Understand their health insurance options and available financial assistance to help make insurance more affordable. 
  • Navigate cultural, linguistic, disability, and other individual needs that can make accessing coverage more difficult. 
  • Maintain their health insurance coverage by helping with renewals, changes, and requests for additional information. 

Our Navigators provide this support free of charge, confidentially, and in multiple languages, helping families move from understanding their options to enrolling in and maintaining health insurance. 

Whole-Family Support 

Health insurance is only one piece of the puzzle. Access to food, child care, transportation, and stable housing can all affect a family’s health and ability to access care. Our Resource Navigators take a whole-family approach, connecting families to community resources that address these needs and make it easier to access health care.

Statewide Coordination Through WCOMO 

Since 2011, WithinReach has led the Washington Coalition on Medicaid Outreach (WCOMO), bringing over 75 organizations and agencies together to strengthen Medicaid outreach across the state. Through quarterly forums, we connect partners with timely policy updates, emerging needs, and effective outreach strategies—helping communities respond quickly to changes. 

In partnership with the Washington State Department of Social and Health Services, the Health Care Authority, and the Washington Health Benefit Exchange, WithinReach creates a space where partners share what they are seeing, learn from one another, and turn information into action.

Impact by the Numbers (2025–2026) 

1,337 Individual health insurance and enrollment conversations

601 Apple Health applications completed or directly supported

1,801 Connections to local coverage resources and navigation services

Strengthening Health Insurance Access Across Washington 

Every enrollment, renewal, and connection to care moves Washington closer to health equity. By combining direct family navigation with statewide systems coordination, WithinReach helps make health insurance more accessible, understandable, and responsive to Washington families—especially those facing the greatest barriers to health insurance access.

Your investment empowers families to secure vital health insurance and sustains the statewide coalitions that make insurance accessible for all. 

Partner With Us
Join the Washington Coalition on Medicaid Outreach (WCOMO) 

Refer a Family for Health Insurance navigation support by connecting them to Help Me Grow Washington.